Let me tell your brand

through Design

About me

Welcome to my world

I am an Art Director with a passion for design, and my career began with a diploma in textile decoration. This educational path provided me with a solid and creative foundation, which I then expanded in the field of graphic design and visual design.

Over the years, I have had the opportunity to work on a wide range of projects, developing extensive experience in visual branding. My ability to understand and interpret the essence of a brand allows me to create visual solutions that not only attract but also tell meaningful stories.

My strength lies in my strong artistic flair, supported by advanced skills as a digital artist. Each project is an opportunity for me to explore new ideas and translate them into engaging visual experiences. I am always on the lookout for new challenges and collaborations that can stimulate my creativity and contribute to the success of the brands I work with.

Explore my work, and don’t hesitate to contact me to discuss how we can collaborate to bring your vision to life.

What I do

Art Direction

Visual Design

Brand Identity

Branding

Decoration

Textile Design

Digital Artist

AI Specialist

Grapich Design

Filippo Lapi - Art director, visual design, brand identity, branding, decoration, textile, digital artist, Ai, graphic, Firenze, Italia
Filippo Lapi - Art director, visual design, brand identity, branding, decoration, textile, digital artist, Ai, graphic, Firenze, Italia
Filippo Lapi - Art director, visual design, brand identity, branding, decoration, textile, digital artist, Ai, graphic, Firenze, Italia
Filippo Lapi - Art director, visual design, brand identity, branding, decoration, textile, digital artist, Ai, graphic, Firenze, Italia
Filippo Lapi - Art director, visual design, brand identity, branding, decoration, textile, digital artist, Ai, graphic, Firenze, Italia
Filippo Lapi - Art director, visual design, brand identity, branding, decoration, textile, digital artist, Ai, graphic, Firenze, Italia
Filippo Lapi - Art director, visual design, brand identity, branding, decoration, textile, digital artist, Ai, graphic, Firenze, Italia
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Some Projects

Some Projects and Portfolio

Here’s a selection of my work, ranging from innovative product design to strategic advertising, with a strong focus on the overall visual design of the brand. Each project is crafted to tell a unique and compelling story, capturing the essence of the brand and effectively connecting with its target audience.

Become unique

Create your Visual Identity

Let’s embark on a journey to refine your brand’s visual identity and craft a cohesive image that authentically represents you. Together, we will delve into your core values, mission, and target audience. We will analyze the market and competitors to uncover what sets you apart. This process will enable us to define a visual strategy that not only captures your essence but also distinguishes you in the marketplace. Prepare to witness your brand transform into a masterpiece, where every visual element conveys a unique and memorable story. Let’s create something extraordinary that inspires you to proudly declare, This is my brand, and this is my world.

Market research

MARKET RESEARCH

Insights that inform, strategies that succeed.

your identity

YOUR IDENTITY

Crafting your identity, one element at a time .

Cohesive visual identity

COHESIVE VISUAL IDENTITY

Unifying your brand’s story through design.

every idea is a work of art

EVERY IDEA IS A WORK OF ART

Transforming creativity into tangible masterpieces.

Contact

An Italian creative global citizen

Feel free to reach out to me for creative collaborations or projects – I’m always excited to explore new ideas and opportunities!

Location

Via Aretina 300
Firenze, FI
50136

Follow me

Get in touch

Have a project in mind, or just want to say hello? Drop me a line, and I will get back to you as soon as possible.

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